Jeff Thompson
President & CEO
Let’s not bury the lead: Jeff Thompson delivered over $950 million in revenue in 25 years of ad industry work for brands like Seiko, Microsoft, Dell, Saab USA, The Coca-Cola Company, Gerber, The University of Texas, MeadWestvaco, AMD, The Wall Street Journal, Motorola and Rubbermaid Commercial Products. He’s worked with top agencies such as Ogilvy & Mather and The Martin Agency, where he led their Interactive division developing innovative marketing strategies and using unique tactics to drive results and build market share. A graduate of Texas Tech University’s Design Portfolio program, Jeff soon founded Thompson Design and worked for ten years creating marketing materials for higher education, healthcare and technology clients in Houston, Texas. Recently at Neathawk Dubuque & Packett, he helped deliver effective, integrated marketing solutions for clients in the Richmond, Roanoke and Chattanooga offices.
Most recently Jeff founded Feedback, LLC with Dean Browell in September 2009 to focus solely on providing emerging media solutions to marketing, communications and public relations firms.
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Dean Browell, PhD
Executive Vice President
Does your social media expert have a PhD? Maybe they should. While it’s not hard to claim to be a Twitter expert, Dean Browell’s experience and long view of communication technology makes him a valuable ally in the pursuit of audience research, effective strategies and intelligent implementation. His work can be seen across many industries including healthcare, education, tourism, automotive, retail and more. His recent work at Neathawk Dubuque & Packett as Director of New Media and Public Relations garnered awards and national attention, including the seemingly daunting task of getting conservative industries such as law enforcement, funeral services and a Catholic diocese to embrace and reap the benefits of emerging media. Dean recognizes that the idea of a “social” media is not at all new – evidenced by everything from AOL message boards to the latest Facebook or Twitter technology. His approach encourages brands to listen and observe audiences before developing innovative plans and stewarding creative solutions that engage and develop relationships.
In 2009 Dean created the perfect incubator for social media development by forming Feedback, LLC with ad industry veteran Jeff Thompson to the benefit of marketing, communications and public relations firms around the country.
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Anna Lucas
Experience Manager
Who do you want on the other end of your reply? Choosy brands choose Anna Lucas. Anna has implemented and researched interactive and new media plans for national brands such as Rubbermaid, Kindred Healthcare, MeadWestvaco and BFGoodrich as well as regional ones such as Valley Health, the Richmond Diocese, Fishburne Military School and Washington Hospital Center. Anna began her career at Riddick Advertising and most recently she performed a variety of account and new media implementation roles at Neathawk Dubuque & Packett, working on clients of all sizes. A graduate of Radford’s Business and Economics program, Anna created the structure for the student-giving program while working for the office of University Advancement.
Anna joined Dean Browell and Jeff Thompson in founding Feedback, LLC in 2009 to continue providing innovative strategies and implementation to marketing, communications and public relations firms around the country.