Jeff Thompson
President & CEO
Let’s not bury the lead: Jeff Thompson delivered over $950 million in
revenue in 25 years of ad industry work for brands like Seiko,
Microsoft, Dell, Saab USA, The Coca-Cola Company, Gerber, The
University of Texas, MeadWestvaco, AMD, The Wall Street Journal,
Motorola and Rubbermaid Commercial Products. He’s worked with top
agencies such as Ogilvy & Mather and The Martin Agency, where he
led their Interactive division developing innovative marketing
strategies and using unique tactics to drive results and build market
share. A graduate of Texas Tech University’s Design Portfolio program,
Jeff soon founded Thompson Design and worked for ten years creating
marketing materials for higher education, healthcare and technology
clients in Houston, Texas. Recently at Neathawk Dubuque & Packett,
he helped deliver effective, integrated marketing solutions for clients
in the Richmond, Roanoke and Chattanooga offices.
Most recently Jeff founded Feedback, LLC with Dean Browell in September
2009 to focus solely on providing emerging media solutions to
marketing, communications and public relations firms.
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Dean Browell, PhD
Executive Vice President
Does your social media expert have a PhD? Maybe they should. While it’s
not hard to claim to be a Twitter expert, Dean Browell’s experience and
long view of communication technology makes him a valuable ally in the
pursuit of audience research, effective strategies and intelligent
implementation. His work can be seen across many industries including
healthcare, education, tourism, automotive, retail and more. His recent
work at Neathawk Dubuque & Packett as Director of New Media and
Public Relations garnered awards and national attention, including the
seemingly daunting task of getting conservative industries such as law
enforcement, funeral services and a Catholic diocese to embrace and
reap the benefits of emerging media. Dean recognizes that the idea of a
“social” media is not at all new – evidenced by everything from AOL
message boards to the latest Facebook or Twitter technology. His
approach encourages brands to listen and observe audiences before
developing innovative plans and stewarding creative solutions that
engage and develop relationships.
In 2009 Dean created the perfect incubator for social media development
by forming Feedback, LLC with ad industry veteran Jeff Thompson to the
benefit of marketing, communications and public relations firms around
the country.
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Anna Lucas
Experience Manager
Who do you want on the other end of your reply? Choosy brands choose
Anna Lucas. Anna has implemented and researched interactive and new
media plans for national brands such as Rubbermaid, Kindred Healthcare,
MeadWestvaco and BFGoodrich as well as regional ones such as Valley
Health, the Richmond Diocese, Fishburne Military School and Washington
Hospital Center. Anna began her career at Riddick Advertising and most
recently she performed a variety of account and new media
implementation roles at Neathawk Dubuque & Packett, working on
clients of all sizes. A graduate of Radford’s Business and Economics
program, Anna created the structure for the student-giving program
while working for the office of University Advancement.
Anna joined Dean Browell and Jeff Thompson in founding Feedback, LLC in
2009 to continue providing innovative strategies and implementation to
marketing, communications and public relations firms around the
country.