Blog

How is COVID-19 Impacting Food Purchasing Behaviors?

May 26, 2020, by , in Blog, no comments

Our current crisis provides unique challenges for Grocery and CPG brands Grocery shopping and food purchasing habits are significantly changing due to the pandemic.… Read more →

Keeping an Eye on Banking Behaviors During the Crisis

May 12, 2020, by , in Blog, no comments

Our current crisis provides unique challenges for the financial service industry   Looking at consumer finance and banking, let’s explore how audiences may pivot… Read more →

Keeping an Eye on Healthcare Behaviors During the Crisis

April 28, 2020, by , in Blog, no comments

We’ve conducted several weeks of healthcare research within multiple states across the country, so we thought we’d share some thoughts around what we’re seeing… Read more →

3 Emerging Consumer Personas Outdoor Brands Should Listen To

April 6, 2020, by , in Blog, no comments

Our current crisis provides unique opportunities and challenges for brands of the great outdoors Outdoor Industry audience personas are changing quickly and marketing strategies… Read more →

3 New Consumer Personas Retailers Should Listen To

April 1, 2020, by , in Blog, no comments

Our current crisis provides unique challenges for brands that rely on physical retail For retailers, online presence and ecommerce sales are more important than… Read more →

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