Over at the SPM Communications blog, Feedback’s Dean Browell remarks with his Don’t You Forget About Gen X: One Generation’s Crucial Role in Healthcare… Read more →
Social listening – real, behavioral social listening – is so important right now in healthcare with so many fragile fronts. Take this example, which signal boosted a #TikTok but whose comments also lead to the review assault of the facility on Google and beyond. Digital ethnography can catch and sleuth out the sources of this – using actual behaviorists instead of dashboards that wouldn’t understand or interpret the context.
Most importantly: this is how quickly things can change right now. The usual floodwalls of goodwill aren’t shoring up reputations like they once were. I know it feels like war and triage inside hospitals, but there are some terrible consequences to only training sights inside…
If you’re interested in learning more about our research, reach out to Dean Browell, PhD and we’ll customize a plan and approach that works for you: Dean @ discoverfeedback.com .
Hitting some top lines of consumer behavior and near-term predictions Given the projects we’ve been working on across the country, we wanted to share… Read more →
Research identifies important reopening topic Note: This post was originally written in early May of 2020 and instantly became prescient for the road ahead.… Read more →